Online casino games maker, supplier, and aggregator iSoftBet has made further moves into the lucrative Latin American region with a recent supply deal with local company Corporacion Tecnodata.
Under the terms of this recent partnership, the provider will deliver its rich portfolio of immersive online slots to its new partner’s flagship online casino and sports betting brand Sellatuparley.
The deal will help iSoftBet further grow the exposure of its titles across key strategic markets, following a slew of similar alliances announced by the supplier in recent weeks and months.
As part of its recently formed partnership with the LatAm-focused operator, iSoftBet will provide its leading brand and its players with access to its best performing titles, including Secrets of the Sorcerer, Wild Hammer Megaways, and Ancients of Korea.
The deal further covers the supplier’s collection of player engagement tools, including hugely popular iNgame. The company’s gamification suite has proven to increase player engagement and retention, adding an extra boost for online slot aficionados.
As mentioned above, Sellatuparley is owned and operated by Corporacion Tecnodata. The company is based in Venezuela and conducts online gambling activities across its homeland as well as in other Latin American markets.
iSoftBet is the latest in a host of iGaming suppliers to have recently agreed to provide their content to the LatAm-focused brand. Earlier this year, Sellatuparley announced similar partnerships with Booongo and Playson, among other leading industry content makers and providers.
Yet Another Step Towards Latin American Expansion
Commenting on their launch with Sellatuparley, iSoftBet Head of Business Development Lars Kollind said that it marks yet another step towards their expansion in Latin America and that they are delighted to be taking their products live with the brand.
Mr. Kollind went on to add that with their innovative titles accompanied by a suite of engaging gamification tools, they cannot “wait to achieve new heights working together” with their new operator partner.
Heidegger Moncada, Manager at Corporacion Tecnodata, said that iSoftBet’s collection of online slots offers a “diverse and exciting gaming experience”, ranging from the hugely popular Hold and Win series to the immersive environments created by the Megaways mechanic, and they are “pleased to be able to offer them to our customers.”
Mr. Moncada also noted that this partnership will help them achieve their goals as they look to strengthen their footprint across Latin America.
iSoftBet has itself been looking to expand across that important and fast-growing market through a series of recent partnerships with other LatAm-focused companies. Most recently, the supplier teamed up with local online casino and sports betting platform provider Universal Soft to provide it and its clients with access to its products.
Source: ISOFTBET GAMES ARE NOW LIVE ON SELLATUPARLEY IN SUPPORT OF ITS ONGOING LATAM EXPANSION, iSoftBet Newsroom, August 27, 2021
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